Markup Calculator

Utilizați Markup Calculator pentru a obține rezultate rapide și precise.

Cum se utilizează acest calculator

Introduceți Cost (lei)
Introduceți Markup %
Faceți clic pe butonul Calculați
Citiți rezultatul afișat sub calculator

How to Calculate Markup

Markup is calculated as: Markup % = ((Price − Cost) / Cost) × 100. To find the selling price: Price = Cost × (1 + Markup%/100).

For example, with a 225 lei cost and 40% markup: Price = 225 lei × 1.40 = 315 lei.

Markup represents how much more than the cost you're charging, expressed as a percentage of the cost.

Common Markup Percentages by Industry

Grocery: 5-25%
Clothing: 100-300% (keystone to triple)
Electronics: 10-30%
Restaurants (food): 200-400%
Jewelry: 100-300%

The 'keystone markup' (100%) means doubling the cost — common in retail.

How to Set the Right Markup

Consider these factors when setting markup: industry standards, competition, perceived value, operating costs, and target profit margin.

Your markup must cover all expenses beyond the product cost (rent, labor, marketing) and still leave a profit.

Frequently Asked Questions

What is keystone markup?

Keystone markup is 100%, meaning you double the cost to set the price. A 225 lei item sells for 450 lei. It's a common starting point in retail.

How do I convert markup to margin?

Margin = Markup / (100 + Markup) × 100. A 50% markup = 50/150 × 100 = 33.3% margin.

Should I use markup or margin for pricing?

Both describe the same relationship differently. Markup is more intuitive for pricing decisions. Margin is better for analyzing profitability and comparing to competitors.

Ultima actualizare: March 2026